This is a great question, because a lot of our clients have also tried different marketing companies before working with us. Our clients have found TONS of different reasons why our system delivers real results, unlike the other marketing companies out there.
First, the lead quality you get with our system. We spend and manage over $2 Million each year on disruptive advertising alone, which gives us all the data we need to hone in on your ideal clients.
It’s a combination of using highly targeted ads to attract the RIGHT people, while also having several different surveys & filters in place to weed out any leads that aren’t interested or qualified. By the time a lead self-books an appointment in your calendar, they’ve already shown that they’re interested in buying a home and likely to qualify for a mortgage.
Next, the quality of our automated systems. The problem with other automated systems, a lot of those follow ups read like robo-texts and can easily scare away qualified borrowers. But unlike those systems, our automated follow ups are much more conversational and intentional. They’re designed to build trust between you and your leads, while saving you hours of time that you would normally spend prospecting.
Plus, our automated follow ups are SO detailed, that they cover pretty much every different scenario that may come up. For example, what if a lead doesn’t show up on an appointment? Or, what if they need to wait 3 months before buying a home? What if you’ve already closed a deal with them, but you want to take advantage of any refinance opportunities in the future? With the Unfair Advantage™ system, there’s a follow up in place to handle ANY scenario that will come up!
A third area where other marketing companies fall short is… education! We have tons of educational resources that teach your leads about the home buying process. From articles, to videos, PDF guides, and more! We’ve found that educational resources are SO valuable, because not only do they build trust between you and your clients, but they also establish YOU as the expert in your field.
Another area that really sets us apart from other marketing companies is our customer support and high performance coaching. We have a dedicated Support Team to make sure you’re getting the best results possible out of our system, along with answers to all of your questions. Also, we provide high performance coaching, with multiple Live Zoom calls each week in our mastermind Facebook group, to make sure you have all the tools & support you need to take your business to the next level.
To make a long story short, other marketing companies just generate leads with a few run-of-the-mill automations. Unlike those guys, we are a full fractional Chief Marketing Officer that takes all the marketing work off your hands so you can focus on what you do best, which is originating loans and helping people get into their dream homes.