As a loan officer, you are always looking for ways to connect with clients and enhance your business. Finding original and unique ways to target new customers can make a big difference and YouTube may be the answer you are looking for. While many people think of YouTube as a simple video platform, the truth …
As a loan officer, making the most of your marketing is essential when it comes to lead generation. While many people turn to Facebook when it comes to social media, there is a wealth of potential available to you on LinkedIn. While many refer to this as the professional’s version of Facebook and think that …
In a highly digital world, nearly everyone is on at least one social media platform. People can access them on the go with their phones, spending an average of 145 minutes on asocial media every day. As a loan officer, it is essential to tap into the social media market if you hope to succeed. …
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Working with social media can be challenging for anyone. You already have a Facebook account where you share blogs and tips and engage with potential clients. Do you really need a Twitter account too? The truth is, Twitter offers many unique advantages and having Twitter strategies for business can help loan officers gain more clients …
As a mortgage loan officer, you are always looking for ways to market yourself and generate leads and referrals. One key tool to do this is social media. However, in order to be successful with social media marketing, you must consistently post and be engaged with your followers. Unfortunately, many mortgage loan officers don’t know …
Today’s world is technology-based. We carry the world in our pocket and, while this can be distracting at times, it can also provide mortgage loan officers with a pocket full of mortgage marketing tools and productivity tools at their fingertips. App-based technology enables you to increase your mortgage business opportunities, work more efficiently, and improve …
There is an art to using cold calling to generate leads, but this article will start you with the framework and show you how to do cold calling successfully. Cold calling lead acquisition is a numbers game. One out of every fifty-nine cold calls ends with a meeting or a referral for more business (sellingsignals.com). …
In today’s age of text messaging and social media marketing, cold calling to generate leads may seem old-school. It’s important to remember that leads are still human beings and not resources. Direct interaction allows you to build immediate rapport and establish a relationship upfront. This article will help you understand the process of cold calling …
Are you confused about the different contact management software (CMS) systems available for your business? It can be overwhelming when you define your business processes to increase the efficiency of your day-to-day interactions. This article will help you understand contact management and the difference between contact management and customer relationship management (CRM). Our goal is …
Are you an entrepreneur or business owner looking for a way to generate leads? If so, Google Ads may be the perfect tool for you. We’re going to show you how to use google ads in an instant. Google Ads can advertise for you on search engines. Furthermore, many different types of ads can be …
Your Guide on How to Use Google Ads to Generate Mortgage Leads Read More »