Digital Entrepreneur

Benefits of Google Ads to Grow Your Mortgage Business

Benefits of Google Ads to Grow Your Mortgage Business

Advertising works. It works so well that even Google advertises. They also provide advertising services. Keep reading to learn the benefits of Google Ads to grow your mortgage business. Sponsored advertising brings in millions of leads for businesses. Your mortgage business can benefit from using Google Ads as a part of your marketing strategy. One …

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Guide on How to Qualify Leads for Mortgage Loans

Guide on How to Qualify Leads for Mortgage Loans

Time is the most valuable resource loan officers have when it comes to creating a high revenue-producing business. Therefore, it’s important to know how to qualify leads for mortgage loans immediately. The top reasons borrowers are rejected for loans are: A low credit score Recent negative credit history Bankruptcy Debt-to-income ratios. At the beginning of …

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Types of Facebook Posts That Can Generate Mortgage Leads

Types of Facebook Posts That Can Generate Mortgage Leads

Facebook is the most popular global social network used today. If you aren’t using Facebook posts to generate leads, you’re missing out on a phenomenal opportunity. In the first quarter of 2021, Facebook was reported as the largest social media platform with almost 1.9 billion active daily users globally. Approximately 200 million of which are …

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What Is a Lead Source and Why Is It Important?

What Is a Lead Source and Why Is It Important?

Leads are absolutely vital to businesses today. They provide companies with the clients and customer base they need to survive in the market. Lead sources, relatedly, are the main way companies gain these clients and interact with their customers. So, you must build these strong and understand the data sets they provide to have long-term …

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Why Do You Need Mortgage CRM Software in Your Business?

Mortgage CRMs are a tool that can make or break a company’s success. They have many great advantages – from their pipeline management services to their marketing services, compliance regulation, and the tackling of tedious tasks that prove to be all too time-consuming for loan officers. What is a mortgage CRM? Mortgage CRM, or Mortgage …

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Mortgage Lead Generation for Your Business

Mortgage Lead Generation for Your Business

The only way any company can grow is by accruing leads, including mortgage lending companies. Lead generation is, quite possibly, the most important thing any business does, so it’s vital that companies develop strong lead generation strategies. However, most struggle with lead generation. Usually, when people think about lead generation, they become overwhelmed with the …

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