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Are you an entrepreneur or business owner looking for a way to generate leads? If so, Google Ads may be the perfect tool for you. We’re going to show you how to use google ads

Key Takeaways Google Ads is a powerful tool that can help your mortgage business generate leads and increase profits. Paid advertising yields quicker results than organic advertising and can help create brand awareness. Google Ads

Time is the most valuable resource loan officers have when it comes to creating a high-revenue-producing business. Therefore, it’s important to know how to qualify leads for mortgage loans immediately. The top reasons borrowers are

Before you buy mortgage leads, you need to make sure you know what quality control measures you should take to avoid spending money on the wrong leads. Buying leads can be a beneficial marketing strategy,

Facebook is the most popular global social network used today. If you aren’t using Facebook posts to generate leads, you’re missing out on a phenomenal opportunity. In the first quarter of 2021, Facebook was reported

One of the most challenging aspects of working in the mortgage loan industry is keeping up a steady flow of leads. After all, without a solid lead pipeline, you will not be able to grow

Leads are absolutely vital to businesses today, and this is especially true if you are a new or small business looking to make a name for yourself. Leads provide companies with the clients and customer

Mortgage CRMs are a tool that can make or break a company’s success. They have many great advantages – from their pipeline management services to their marketing services, compliance regulation, and the tackling of tedious

The only way any company can grow is by accruing leads, including mortgage lending companies. Lead generation is, quite possibly, the most important thing any business does, so it’s vital that companies develop strong lead

Like many things, marketing has drastically changed over the past several years. One of the most significant recent changes has been how popular social media has become and how strong a platform is for hosting

There are currently more than 2.85 billion active Facebook users around the world today, and that number is only expected to grow in the coming years. This makes Facebook an excellent place to advertise products

Knowing the best ways to market your company can be incredibly difficult. Traditional means would have you invest in billboards, commercials, or radio advertisements. But the most effective way to communicate with potential customers today

Earning a high ranking on search engines, especially the more popular ones like Google, can feel like an impossible task. Typically, the first results to crop up are those from nationwide companies whose lead-generation strategies

As a loan officer, you have a lot riding on your mortgage business. Here are some important lessons that you do not want to learn the hard way. Mistake #1: You pay big money for

So your client isn’t quite ready to pull the trigger. Here’s your next move. An Interested Borrower Says, “I’m 6 to 12 months out from buying a home.” As a loan officer, you’ve probably gotten

Here’s the harsh truth about why most lead generators come up short. Problem #1: Your leads are uninformed As a loan officer, you have to put yourself in the prospect’s shoes. After a long day