LS EP 16: Building Exceptional Client Experiences and Relationships with Steve Sims

As the founder of Bluefish, the world’s first luxury concierge service for the affluent and the influential, Steve Sims makes the impossible possible. Steve is a prominent figure even among the famous, creating impactful connections and challenging the status quo. He is a sought-after coach, bestselling author, and highly-acclaimed keynote speaker– having worked with the likes of Elon Musk, Andrea Bocelli, and Elton John– and even spoke in the Pentagon and Harvard.

Listen On:

Episode 16 Steve Sims

Create exponential growth and profit for years to come – all while having more free time to focus on what matters most. 

In This Episode

We sit down with Steve Sims, the visionary founder and CEO of Bluefish, an exclusive luxury concierge service. Steve’s journey is nothing short of extraordinary, beginning with his humble background and an insatiable curiosity about the stark contrast between the affluent and the aspirants. 

He shares insights into his early days, from hanging out in upscale bars, keenly observing the distinctions that separate the truly wealthy from those merely pretending. Steve’s pivotal moment came when he dared to ask himself, “Does it have to be like this?” This question set the stage for his remarkable transformation. 

Steve shares his unique path to success, marked by unconventional wisdom and self-discovery, all while bypassing the traditional educational and mentorship routes. Drawing from his experiences at Bluefish, Steve reveals the key to connecting with influential individuals and creating an invaluable network. He highlights the significance of challenging clients to understand not just what they want, but why they want it. This, he asserts, is the cornerstone of building relationships that transcend transactional interactions.

Tune into this thought-provoking conversation as Steve Sims shatters traditional notions of marketing and relationships, emphasizing the value of being genuinely interested in others. He reminds us that in today’s world, personal branding has surpassed corporate branding, and the real currency is in authentic connections.

Discover Stories and Strategies in this Episode:

  • Bluefish, a luxury concierge service
  • Creating unique and differentiating experiences
  • The difference between the truly affluent and the pretenders
  • Does life have to be this way?
  • Lessons learned from the rich and the famous
  • What can trigger impactful connections?
  • If you get a bad answer, it’s probably because you’re asking a bad question
  • Shattering the myth of traditional salesmanship
  • Redefining personal branding
  • If people don’t pay, they don’t pay attention
  • The real currency: authentic human connections
  • Don’t be scared to ask your customers WHY
  • What separates you from the commodities?

Resources Mentioned:

Go For Stupid: The Art of Achieving Ridiculous Goals by Steve Sims –

Bluefishing: The Art of Making Things Happen by Steve Sims –

Trust Me, I’m Lying: Confessions of a Media Manipulator by Ryan Holiday –

The Guest

Steve Sims is the founder of the world’s first premier concierge service, Bluefish and has orchestrated unimaginable adventures for the world’s wealthiest and most influential individuals, consistently exceeding their wildest dreams. With a journey that began far from the traditional paths to success, Steve’s innovative approach to life gave him a path together with royalty, presidents, celebrities, and other A-list clientele– both famous and unknown– on the planet. He was featured in over 50 Ivy League publications (Forbes, London Times, and The Wall St. Journal, to name a few), spoke at Harvard and Pentagon, consulted for major shows, brands, and companies, and is a bestselling author: Steve Sims is a true luminary in the world of luxury experiences.


Websites: | 


Free Resources

Get Our Free Billion Dollar Mortgage Playbook:

Access Our Free Training & Resources:

About the Show

For the Mortgage Pro that seeks to become better every day, this show is for you.

We connect with top Loan Originators, Branch Managers, Broker Owners, and various experts to arm you with the strategies and tactics to grow your loan volume.

We get down to business in this show, but you’ll find a lot of laughter with it too. Life’s short, so we have fun.

About the Host

Preston Schmidli is an accomplished serial entrepreneur, sales coach, author, and co-founder of Good Vibe Squad, an award-winning marketing agency for mortgage professionals.

Next Episode

LS EP 17: Mortgage Content Creation: Action Through Education with Scott Schang


Learn from some of the best and the brightest in the sales and mortgage industry. 

Dan Kennedy

Dan Kennedy

The millionaire-maker, founder of Magnetic Marketing®, and a revered business and marketing legend worldwide

Barry Habib

Barry Habib

Bestselling author, award-winning mortgage icon, and founder and CEO of MBS Highway

Hammer Helmer

Hammer Helmer

Mortgage industry veteran, topnotch digital marketing expert and entrepreneur, and Founder of OriginatorSuccess

Mary Jane Juip

Mary Jane Juip

Expert mortgage loan originator and Senior Mortgage Loan Officer at MFS Lending

Jason Frazier

Jason Frazier

Award winning mortgage marketer, sought-after national speaker, and EVP of Growth at Rebel iQ

Have A Powerful Story?

Have A Powerful Story?

Do you want to get featured in the next episode? We're looking for guests who can share their story to help inspire others! Click here to apply!

Get Notified When The First Podcast Episode Drops!

Learn real-world examples and insights to elevate your game in the industry. With a lineup of top mortgage professionals, marketing and sales professionals, this show is a treasure trove of knowledge and inspiration.

Scroll to Top